Summertime – time for … chocolate?

You’ve probably seen the bizarre Snickers ads on buses all over Boston. I’m pretty amazed that the typeface, font, and general layout are so noticeable! Parodies abound, but I’m also seeing a lot of other chocolate ads this summer, for example, the new Nestle Crunch campaign, which morphs adult torsos onto childrens’ legs.

What about the summer makes one think of chocolate? I’m more in the mood for a Miller High Life and a hotdog off the grill.

1 Comment so far

  1. TheBizofKnowledge (unregistered) on July 26th, 2006 @ 7:38 pm

    Hey, that chart is a pretty useful tool for helping keep the Middle East muddle straight! Thanks for pointing it out, as I happened to miss it on Slate.



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